ARCHICARDS: birch business cards for Archicercle

The project

ARCHICARDS is an in-house Archicercle project to update the design and material of our business cards. We undertook both the graphic design and fabrication, transferring the studio’s details and brand elements onto Finnish birch.

The choice of material was part of the update: we selected thin, highly flexible Finnish birch. The change of material was developed alongside the card design, bringing the corporate information and its physical expression in wood together.

Fabrication followed two steps: first we cut the outer contour, then we engraved the details and brand elements. We used different engraving settings to achieve variations in tone and depth.

These variations in the engraving define the finished cards. Rather than simply changing the material, the update introduced different tones and depths into the surface of the cards themselves.

Processes and materials: fabrication services · available materials · studio machinery.