Custom Guitar: a personalised decorative guitar
Customisable product offering
Decorative objects and art
Graphic design and illustration
The project
Custom Guitar turns a selection of personal details into part of a decorative piece. The campaign presents a personalised example and invites people to choose alternative text while retaining the layout of the original model.
The initial model featured birth details. Building on that idea, the content can be replaced with other details chosen by each person. The example presented combines a name, a date, a time and coordinates, arranged across the guitar’s neck and body.
Archicercle’s contribution focuses on personalising the details and typography. The options go beyond changing the wording: the lettering style can also be chosen to adapt the composition within the existing layout.
The silhouette retains recognisable elements of an electric guitar, including the body, neck and headstock. The text is integrated with graphic details of the instrument, connecting the shape of the piece with the chosen information.
Processes and materials: fabrication services · available materials · studio machinery.
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