Earring display stand for Genuina
Commissioned design
Jewellery and costume jewellery
Displays and presentation stands
Cutting and fretwork
MDF
The project
Archicercle designed and produced this stand to present Genuina’s costume jewellery. The design brings together a perforated display surface and the brand name in a tabletop stand with simple lines.
A grid of holes organises the panel and accommodates earrings of different sizes. Rather than providing a fixed, shaped recess for each item, the stand offers a regular arrangement of points for positioning the jewellery.
The stand was made from MDF using laser cutting. Archicercle’s contribution covered both the design and production of the stand, with its form and manufacture developed as part of the same commission.
The stand consists of an upright perforated panel and a supporting base. The GENUINA name sits at the top, separate from the grid intended for the earrings. This arrangement brings product presentation and brand identity together in a single object.
Processes and materials: fabrication services · available materials · studio machinery.
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