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Giftbox: a box that represents a gift

Project type

Personalisation

Sector

Gifts and keepsakes

Product

Packaging, boxes and cases

The project

Archicercle’s Giftbox campaign offers a way to give someone a surprise when the gift will not arrive in time: placing a representation of the object inside a box. The posts bring together two separate examples, a Xiaomi scooter and a sidecar.

For the scooter version, Aida wanted to give someone a Xiaomi scooter, and Archicercle took on the task of representing it through a Giftbox. The studio’s documented contribution centres on this representation: a small figure of the vehicle that serves as a symbolic presentation of the gift.

The rectangular box has a wood-like colour. A representation of the scooter sits inside, while the lid carries the message ‘EL REGAL DE LA IL·LUSIÓ’. The composition pairs a recognisable reference to the gift with a message about the excitement of giving.

The campaign’s second proposal uses a representation of a sidecar. It retains the relationship between the box and the vehicle figure, but is a separate gift example with no documented connection to Aida. Both proposals present the object symbolically rather than using the box to package the actual vehicle.

‘EL REGAL DE LA IL·LUSIÓ’: the message on the scooter gift box.

The sidecar version applies the same presentation idea to another vehicle.

Processes and materials: fabrication services · available materials · studio machinery.

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