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Visual identity and business cards for Mini Vending

Project type

Brand identity

Sector

Retail and commerce

Product

Visual identity and brand design

Processes

Graphic design and illustration

The project

Archicercle created Mini Vending’s visual identity and business cards, drawing on a reference closely linked to its business: the bright colours of 1980s vending machines.

The work revisited that graphic language, updating it and adapting it to the brand. Flat colours were applied to representations of the products in the machine, with the aim of attracting attention and helping people recognise both the company’s activity and the items on sale.

The business cards carry this identity into a contact format. A white side brings together the Mini Vending name and contact details, while the other features a graphic composition of coloured bands and product references. The two sides combine practical information with the visual language developed for the brand.

Processes and materials: fabrication services · available materials · studio machinery.

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