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Lettering: the Archicercle logo in three dimensions

Project type

Samples and demonstrations, Promotional

Sector

Business and offices

Product

Signs, plaques and wayfinding

Processes

Cutting and fretwork, Painting and lacquering

Materials

MDF

The project

We translated our logo from a flat graphic into a three-dimensional sign. This promotional piece for Archicercle brings together cut shapes and a lacquered finish to give our visual identity a physical form.

The piece began with moisture-resistant MDF board, described in the original post as having a greenish tint. The logo shapes were laser-cut before receiving their coloured finish.

We applied a two-component lacquer to achieve a smooth, even surface with rounded edges. The reddish-coral colour gives visual continuity to the sign’s curved forms.

We presented this in-house piece as an example of lettering for both indoor and outdoor applications. Our contribution lies in making the logo tangible, from its cut outline to the final finish on its surfaces and edges.

Processes and materials: fabrication services · available materials · studio machinery.

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