Interior and exterior lettering for Essence Wellness
Brand identity
Business and offices
Decorative letters and names
Graphic design and illustration
The project
The work for Essence Wellness covered identity elements across three formats: the reception wall, the shopfront and corporate business cards. Archicercle designed and produced the interior and exterior lettering, and also designed the cards.
In the reception area, the composition brings together a floral symbol above the name ‘Essence Wellness’, with ‘Fernando Juncal’ on a second line. The raised black elements contrast with the white wall. The arrangement combines the curved lettering of the main name with the capitals of the lower line.
On the façade, the floral symbol and business name sit above the entrance against a surface of vertical slats. This application takes the identity outside in a different arrangement from the reception sign: the vertical rhythm of the background sits alongside the lettering and symbol.
The corporate business cards complete the documented scope of the commission. Their design, also by Archicercle, is mentioned alongside the finished interior sign. The project therefore brings together graphic design and lettering production, with applications both within the business premises and in its printed communications.
Processes and materials: fabrication services · available materials · studio machinery.
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