Layered cardboard logo
Commissioned design
Business and offices
Signs, plaques and wayfinding
Assembly, Painting and lacquering
Corrugated and honeycomb board
The project
Archicercle designed and fabricated a three-dimensional piece based on the client’s existing logo. The proposal translated its shapes into corrugated cardboard, combining multiple layers with areas of colour set at different depths.
The studio’s contribution was to reinterpret the logo, rather than create the original identity. The design took shape through layered construction: overlapping outlines give the forms volume and leave the individual layers visible along the edges.
Lacquering introduced the corporate colours at different levels within the piece. Coloured surfaces sit alongside areas with the natural appearance of cardboard, while curved forms and circular recesses reveal the changes in depth.
The exposed edges reveal the stacked layers that build up the volume.
Colour is set at different depths within the outlines of the logo.
Processes and materials: fabrication services · available materials · studio machinery.
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