Porcelanosa New York City 5th Ave Store Model

The project

It's become customary for our Porcelanosa family to challenge us once or twice a year to tell their story and showcase their advancements, surprising attendees at the 2019 international exhibition.

The challenge: a model, 7 days, everything to do, and a material we had never used before.

We constructed a 1:50 scale model using KRION, an exclusive Porcelanosa material – a blend of methacrylate and alumina powder. It has a final appearance similar to ceramic but can be machined with great precision and thermoformed.

Additionally, we discovered it can also be laser-processed with specific parameters, allowing it to be cut and engraved. Armed with these tools and a good deal of patience, we modelled all the 3D details of the old building, incorporating the modifications it has undergone following interventions by Norman Foster and various architects involved in the design of this international store.

Processes and materials: fabrication services · available materials · studio machinery.