Packaging moulds for El Cacahuero
Research and experimentation
Retail and commerce
Moulds, templates and tooling
Prototyping and testing, Cutting and fretwork, Stamping and embossing
Plastics and resins
The project
El Cacahuero needed to reduce the production cost of its home-delivery packaging without losing the logo impressed into the box. At Archicercle, we developed and produced moulds intended to incorporate that stamping step into the cutting die itself.
The challenge was to retain the branding on the packaging surface when moving to a die-cutting process. The solution focused on tooling: components that would allow the logo to be stamped in the same operation as cutting and creasing the packaging.
Development involved testing and rejecting options until we arrived at the delrin moulds. Our contribution covered experimentation, the design of these components and their production through laser cutting and engraving, with integration into the die guiding the work.
The laser was used to make the moulds; the mark on the box was intended to be stamped using that tooling. This distinction is central to the project: transferring the logo to the packaging during die-cutting, rather than treating it as a laser engraving on each box.
The result was a set of moulds produced to bring cutting, creasing and stamping into a single operation. It was a purpose-built development to retain the logo while addressing the aim of simplifying packaging production.
Processes and materials: fabrication services · available materials · studio machinery.
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