Plywood and fabric packaging for GENUINA
Commissioned design and manufacture
Jewellery and costume jewellery
Packaging, boxes and cases
Cutting and fretwork, Assembly, Printing
Plywood, Textiles
The project
GENUINA commissioned us to design and produce packaging to wrap and protect its costume jewellery. We combined a plywood base with fabric customised with the brand’s identity.
The structural design focused on the components of the base and how they joined together. We designed the fixing points so that the elements would fit together, then laser-cut the plywood components and assembled the structure.
The fabric was processed in two stages: we first printed it using our flatbed printer, then cut it by laser. The project therefore brought together joint design, cutting of both materials, printing and assembly.
The finished packaging combines a rectangular base with a fabric covering bearing the GENUINA name. The structure and wrap form a single solution, developed and produced to present and protect the brand’s costume jewellery.
Processes and materials: fabrication services · available materials · studio machinery.
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