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Packaging and snack trays for El Cacahuero

Sector

Food and drink

Product

Visual identity and brand design

Processes

Cutting and fretwork, Engraving and marking

Materials

Corrugated and honeycomb board

The project

El Cacahuero’s packaging and snack trays combine an elongated box with graphics applied directly to the cardboard. At Archicercle, we carried out a photographic shoot to present the set, its flat components and its assembled form.

The box has a rectangular form with a lid, accompanied by open snack trays. The flat components reveal the packaging layout, with tabs, slots and fold lines corresponding to its final configuration.

The material is corrugated cardboard. Laser cutting and engraving are used to produce the logo, pattern and fold lines, varying the speed and intensity to achieve different textures. The surface treatment brings together graphic elements and marks associated with folding.

El Cacahuero’s identity appears through the brand name, the inscription “desde 1865” and linear motifs. The photographic presentation covers the packaging open, closed and laid flat, connecting the exterior finish with the components that make up the set.

Processes and materials: fabrication services · available materials · studio machinery.

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