Illuminated, demountable photo backdrop for Twyp
Bespoke commission
Advertising and marketing
Exhibition stands, photo backdrops and scenic props
Product and structural design, Manufacturing, Printing, Installation and on-site assembly
Wood, Textiles
The project
Twyp, ING’s payment app, held a marketing event with live music at Play Club in Valencia. Archicercle was commissioned to design and manufacture an illuminated photo backdrop that could be assembled and dismantled repeatedly.
The piece was developed around a bespoke timber structure. Demountability was part of the brief: rather than being a fixed backdrop, the support was designed for repeated assembly and disassembly.
The graphics were printed on fabric and attached to the structure with hook-and-loop fastenings. This brought together a timber support, a textile graphic surface and a detachable fixing system.
Different lighting solutions were used for the lettering and decorative shapes. LED strips provided backlighting for the letters, while the clouds were made with flexible neon. Against the magenta background, the Twyp logo and pink and blue illuminated elements formed the backdrop’s visual identity.
Archicercle’s contribution combined the design of the demountable structure with bespoke manufacture, bringing the support, graphics and lighting together in a single piece for the brand event.
The printed fabric was attached to the timber structure with hook-and-loop fastenings.
LED-backlit lettering and flexible neon clouds: two lighting solutions within a single piece.
Processes and materials: fabrication services · available materials · studio machinery.
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