TURIA sign in birch wood

The project

Archicercle produced this sign featuring the Turia beer brand for a terrace in central Valencia. The composition brings together the letters of the name and the castle emblem, made in birch wood.

The studio’s contribution focused on making the sign. Its components received different treatments: the castle was engraved and painted black, while the letters, made as separate pieces, were finished with paint.

Engraving introduces the castle drawing into the wooden piece. Its black finish contrasts with areas of light-coloured wood, while the black letters spell out TURIA. The composition brings together two graphic elements with a shared colour treatment but different surface work.

The sign was intended for a terrace in central Valencia. The documentation records the completed pieces before fitting, so the result presented here is the sign and its components rather than a finished installation.

The castle combines engraving with black paint; the letters have a painted finish only.

Processes and materials: fabrication services · available materials · studio machinery.