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Signage and tabletop accessories for PandeAzúcar (May 2019)

Project type

Brand identity

Sector

Foodservice

Product

Menus

Processes

Design

The project

PandeAzúcar, a restaurant near Plaça del Xúquer in Valencia, refreshed its identity with a collection of elements designed and made by Archicercle. The commission brought together exterior signs, menus, oil dispensers and sauce containers under a shared set of design principles.

The project covered pieces at different scales and for different uses, from exterior signs to tabletop accessories. They were developed as a collection, carrying the refreshed identity through the various elements encountered during a visit to the restaurant.

The menu illustrates one part of this work. Its upright, timber-like holder frames a printed sheet beneath a transparent layer. A decorative top featuring a car motif and the name ‘pandeazucar’ at the base give this tabletop piece its own identifying details.

Processes and materials: fabrication services · available materials · studio machinery.

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