← Portfolio

Sandclock: a personalised hourglass for IDEAS UPV

Project type

Catalogue personalisation

Sector

Business and offices

Product

Decorative objects and art

Processes

Engraving and marking

Materials

Wood, Metal

The project

We personalised an hourglass from our standard product catalogue for IDEAS UPV. Archicercle’s contribution focused on laser engraving the wooden base, adding the personalisation to an existing product.

The starting point was a catalogue product, rather than an hourglass designed or manufactured by the studio. Our role was to personalise its base through laser engraving: a localised intervention that retains the object’s configuration.

The base has two distinct features: it provides the wooden surface for the engraving and is magnetised. This second feature affects the behaviour of the metallic ‘sand’, which gathers into spiky formations as it falls.

The result combines a personalised inscription for IDEAS UPV with the movement of the particles inside the hourglass. The personalisation is confined to the base, while the magnetic effect provides the product’s distinctive visual feature.

The engraving sits on one side of the rectangular wooden base.

Processes and materials: fabrication services · available materials · studio machinery.

Want something similar for your brand?

We adapt processes and materials to your budget and your timelines.

Request a quote