StandUp: customisable modular displays
Product design and development
Retail and commerce
Displays and presentation stands
Engraving and marking, Die-cutting
MDF, Wood
The project
The StandUp campaign presents a display concept for arranging and showcasing products in different compositions. Archicercle introduces a modular design that can adapt to different shapes, sizes, spaces and visual styles, rather than being limited to a single layout.
The structure allows configurations of freestanding or wall-mounted shelving. The presentation combines open modules in low, horizontal arrangements and vertical configurations, suggesting different ways to position products within the same system.
The design can be manufactured in MDF or wood of various thicknesses. These options can be selected according to the intended visual identity and the strength requirements of each application, rather than a single specification applying to the whole concept.
Customisation also extends to the surfaces: engraving or die-cutting logos and decorative patterns are proposed as manufacturing options. The campaign illustrates this commercial aspect through arrangements featuring glasses, magazines and circular motifs on some side panels.
Processes and materials: fabrication services · available materials · studio machinery.
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