The project
Pizzería Napoli continued to invest in its branded materials. Having designed and produced its keyrings for an earlier project, Archicercle now presents the restaurant’s business cards, combining business information with an illustrated face.
The cards have a square format, a brown-looking background and black graphics. One face brings together the NAPOLI logo and contact details; the other features the wording ‘Napoli Pizza 1977’ and a line illustration of a car, a pizza and a palm tree.
The layout separates practical information from the illustration. The business name appears on both faces, with different graphic treatments that keep Napoli’s identity present whether the card is used to look up contact details or introduce the brand.
Processes and materials: fabrication services · available materials · studio machinery.
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