Circular gift cards for La Negri
Commissioned design and manufacture
Stationery and graphic materials
Graphic design and illustration, Cutting and fretwork, Engraving and marking
Solid board and paperboard
The project
La Negri commissioned us to design and produce its gift cards. The proposal translated an element of its corporate identity — the circle — into the shape of the cards themselves, extending the brand across a new format.
The starting point was the existing identity, rather than the creation of a new one. We used the circle already present in other brand elements to establish the cards’ circular outline and align their graphic design with La Negri’s visual identity.
The cards were made from Ecocarten Ocre using laser cutting and ultrafast laser engraving. Cutting defined the shape, while engraving applied the graphics, including the words ‘REGALO’ and ‘LA NEGRI’, to the ochre surface.
Our contribution covered both the design and production of the cards. The result brings shape, colour and graphics together in a piece of stationery developed specifically for the brand.
Processes and materials: fabrication services · available materials · studio machinery.
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