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Xmas Coat — personalised Three Kings gift sacks

Project type

In-house creation

Sector

Christmas

Product

Packaging, boxes and cases

The project

Xmas Coat puts a name to Three Kings’ Day gifts. At Archicercle, we made these personalised sacks to bring each recipient’s presents together in a single piece.

The chosen name becomes part of the message from the Three Kings. In the example made for Pablo, the Spanish phrase «Saco Mágico» — ‘Magic Sack’ — appears alongside illustrations of the three Kings and small festive motifs against a light background.

The campaign revisits the sacks made the previous year, presenting them filled with gifts. The name is integrated into the front, alongside a message announcing that the Three Kings have visited.

Processes and materials: fabrication services · available materials · studio machinery.

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