Cider and wine menus for La Taska Sidrería
Collaborative project
Foodservice
Menus
Graphic design and illustration
The project
The project for La Taska Sidrería set out to connect diners with contemporary cooking that remains rooted in tradition. Archicercle developed the menu design in collaboration with Maru Cruz, who was responsible for the interior graphic design.
The relationship between tradition and innovation was the starting point for the brief. The proposal sought to bring both together through a fresh, contemporary and functional menu design, reflecting the culinary approach described for the cider restaurant.
The covers have dark brown tones and an apparent grain texture. Curved outlines and an opening in one cover reveal part of the content inside: rather than concealing the illustration entirely, the cover makes it part of the composition when the menu is closed.
Inside, an illustration of an apple with leaves creates a visual connection with cider. Visible rings link the covers and pages, while other views reveal leaf and fruit motifs on the covers. The La Taska Sidrería name identifies the pieces.
Alongside the cider and wine menus, the documented set includes a rectangular piece labelled ‘Postres / Desserts’. This view provides another application of the project's visual language, in addition to the menus with curved outlines.
The curved opening in the cover reveals part of the illustration inside.
The interior graphic design is by project collaborator Maru Cruz.
Processes and materials: fabrication services · available materials · studio machinery.
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